Yale’s Office of Public Affairs and Communications (OPAC) seeks an outstanding visual storyteller to bring to life the exceptional learning and research underway throughout the University at a time when the public has a strong preference for information presented through visual and audio content available on mobile and other platforms.
Reporting to the Director of the Office of Public Affairs and Communications, the successful applicant will demonstrate, through experience, education, and skills, the capacity to:
• Gain a strong understanding of the University’s academic priorities, and the resources, policies, and institutional values that support them;
• Determine the topics and people whose work and achievements will most resonate with Yale’s audiences and underscore the University’s significant contributions to society;
• Prioritize video projects appropriately and manage the overall budgets per project;
• Elicit the trust and cooperation from faculty, leading administrators, and students that are essential to producing notable accounts of their work and experience at Yale;
• Understand complex research projects and design and construct narratives to convey their important relationship to the University’s mission;
•work well with Yale’s many communicators around the campus to enhance their efforts and benefit from their insights;
• Interact effectively on projects with graphic artists, web editors and designers, and writers, making executive decisions on when and who the University hires for additional design work;
• Craft visual narratives that convey academic advances and other complex information in a manner that is accessible and understandable to a wide audience;
• Envision and capture the high-quality visual and audio recordings, and still images, needed for effective storytelling;
• Produce compelling visual content for Yale’s various communications platforms, including YaleNews, and various websites and social media accounts, and make that content attractive to external media and other outlets that may reach Yale’s audiences;
• Tailor stories and content with the knowledge of how people prefer to find and consume information;
• Identify and engage excellent freelancers who can supplement Yale staff around the University who are responsible for videography and photography;
• Manage the work of freelancers engaged directly by OPAC on communication projects;
• Advise departments and other units of the University on how they may best pursue effective visual content projects, and incorporate them into their overall communications strategy and publications.
Serve as producer for the creation of educational content. 2. Collaborate with clients, including senior staff and faculty to develop strategies for integrating video and other multimedia formats into their lectures, teaching and other communications. 3. Provide perspectives on devising solutions for the high-quality capture of media during field productions and in identifying and evaluating new methods for creating educational media components. 4. Coordinate with other A/V and media groups on campus. 5. Assist in managing the intake of a large amount of media files. 6. Provide oversight of daily client service activities to ensure the proper level of service and staffing is maintained at all times. 7. Produces a variety of media with the ability to compress the final product in the latest web friendly formats including knowledge of encoding for live broadcast. 8. Generate and maintain accurate documentation on all project related activities and equipment status. 9. Provide guidance, assistance, creative direction and training to clients as needed. 10. Serve as camera operator, lighting grip, floor manager or production assistant as necessary.